How To Follow FTC Endorsement Guidelines
For official guidelines as outlined by the FTC, please read the following:
- FTC's Guides Concerning Use of Endorsement and Testimonial in Advertising. October 2009.
- .com Disclosures: How to Make Effective Disclosures in Digital Advertising. March 2013.
- The FTC’s Endorsement Guides: What People Are Asking. May 2015.
- FTC Reference Video
If you have any questions, please feel free to reach out to your program Brand Success Manager or the Influencer Success Team at firstname.lastname@example.org.